Faced with budget constraints, multicultural audiences turn to mobile phones for better health

Public health marketers trying to reach multicultural audiences need to take a mobile-first approach. Multicultural audiences tend to have larger out-of-pocket health expenses, delay seeking help from medical...

Looking Good with Mobile: Trends in the Beauty Purchasing Habits of African American Women

Today, Social lens Research in partnership with MocoSpace  and Identity launched a new study on the mobile beauty habits of African American Women.   The study found that 73% of...