GoldieBlox: Using Research To Design A Better Girls Engineering Toy
GoldieBlox is a cool engineering toy using story telling and problem solving to engage girls who may ignore more traditional building toys. The founder Debbie Sterling is a...
2012 Back-to-School Shopping Trends: The Power of Shopping Hauls
The back to school season is big business with a recent projection of the National Retail Federation expecting spend to reach $80.3 billion. Spending is expected to go...
3 Ways Social Intelligence Helps Drive Business Strategy
~Second in a two part series on social media monitoring.~ In our article, Social Media Monitoring as a Call to Action, we discussed the importance of using social...
Mobile Research in the Mobile World: My Top 5 Takeaways
The Market Research in the Mobile World conference agenda was packed full of market research thought leaders, innovative case studies and tools. Below I summarized my top takeaways...
Brands + Pinterest Infographic: Why Brands Should Show Pinterest Some Love
Pinterest is growing fast with new numbers from a Compete study showing close to 20 million users. But what is really getting the attention of marketers is the purchase...
Social Media Monitoring as a Call to Action
~First of a two part series on social media monitoring.~ Remember the Verizon commercials where the test employee roamed around asking, “Can you hear me now?” And the...
Social Lens Research Launches Officially Today!
Most of you know us as GigCoin, a blogger network who helps companies hire bloggers for small gigs (content creation, promotional help and research). For newbies to GigCoin,...Load more posts